Toys 'R' Us Spits On Its Own Grave With AI-Generated Trash

Private equity vultures made Toys ‘R’ Us go bankrupt in 2017. All its U.S. stores closed in 2021. But the zombie brand is still around thanks to a licensing deal with Macy’s. Now it’s using generative AI to reanimate its corpse with an origin story ad that puts its 70-year history in a machine learning blender, just…Read more...

Jun 26, 2024 - 19:45
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Toys 'R' Us Spits On Its Own Grave With AI-Generated Trash

Private equity vultures made Toys ‘R’ Us go bankrupt in 2017. All its U.S. stores closed in 2021. But the zombie brand is still around thanks to a licensing deal with Macy’s. Now it’s using generative AI to reanimate its corpse with an origin story ad that puts its 70-year history in a machine learning blender, just…

Read more...

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